Some say 90% of shopping centers, apartment buildings, land, businesses, etc., are not on real estate boards and never will be. This is a big market of information throughout the world and locally in your area. Many commercial transactions are conducted quietly. The problem is the prospecting for the right buyer and seller match, the right tenant and landlord match. If you can not advertise a $30,000,000 shopping center then you contact a list of people you know. Although there may be an interested party, many times their plate is full doing something else and a sale is missed.
Now there is an industry wide service that can promote these opportunities while doing it in a way that is compatible with the organized real estate industry. It is a natural law that the more exposure the better the price and terms. In fact on Power of Sales this is mandatory to try all reasonable avenues to market a property.
For buyers it certainly is helpful to know of the availability of opportunities. Now this service can provide the exposure for these exclusive opportunities that would never be placed on a real estate board for one reason or another.
We do this by protecting the broker against people going direct to the owner. You must go through a licensed real estate member of this service. Doing it this way does something that is very important for the public. More information is available on exclusive and open listings than in any other forum on the internet or any place else.
In that sense the real estate brokerage community plays a vital part in the collection and dissemination of information. It is probably safe to say that an owner intent on selling or buying a piece of property at one time or another conveys that to a real estate broker or salesperson who is licensed to trade in information. It is this net that captures the information, the brokers and salespeople of the world who make a living providing services in real estate to the public that play the vital role to facilitate the exchange of information, in a win-win way for the benefit of the public. More opportunities are available now in real estate than ever before.
We suggest that addresses never be placed in ads on the internet to prevent unauthorized introductions to owners. As organized real estate learns how to utilize this service, it enhances the opportunities for the public and maximizes opportunities for brokers and salespeople to make money. A win-win situation.
Our goal is to get these brokers and salespeople to place this information on this service and make it available to the you and the world to act on. With the power and speed of computerization you will now see that a $11,000,000 shopping center message receives 4 calls within one hour of placement on this service. It has taken since 1991 however to get enough brokers and salespeople to believe in it to achieve a sizable critical mass to make it very productive. There have been hundreds of transactions and contacts leading to do business with a membership now over 500. This only gets better and better for members and you the public to benefit from. You only have to learn the basics and then recognize important information that can make you money and place some basic information on this service. You will find a buyer and or seller and the rest is up to you.
And something else important. This service is really not about ads. It is about people. It is relationships in this business that are important. One commission of $150,000 was generated by a person who called on one ad, it did not suit him, the two parties discussed other opportunities on this service and they went off and did a deal. Many members on this service know about other opportunities not on this service. May we suggest to develop good relationships with all on this service. This is the mainstream of people dealing in commercial real estate.
Contacts for older ads that may have sold are a benefit. Can it help you to know how much an apartment building sold for? Might this person know about other properties for sale? Could they mark down what you are looking for and call you sometime if they come across it? You see it is people not just up to date listings. It is the introduction and developing of relationships that lead to doing business. We have testimonials and examples of this many times over.
Keep in mind there are thousands of real estate web sites, soon to be over 1 billion all web sites in the world. People just do not have the time to search them all. By placing information on a heavy traffic site and then linking to your home page and other information which you should have, you are only one click away from working with a qualified buyer or seller. You must however place your information for people to read it. The readership is here! You only have to see the Statistics on the Main Page to realize that.
Your comments appreciated.
We appreciate the opportunity to serve you.
Any questions do not hesitate to contact me.
Sincerely
Gary Nusca, CCIM
The Market ICI World Commercial Real Estate Network
2 Bloor St. W., Suite 100-A
Toronto, Ontario, Canada M4W 3E2
416-214-4875
garynusca@iciworld.net